This Is What Flies off the Shelves at Ulta Beauty in the Summertime

Are you already planning every single makeup look you want to bring out of hibernation this summer? But are your old makeup bag standbys looking a smidge stale? Yep, some might even be…expired! Meaning: it’s probably time to overhaul your summer stash.

Here, we put together a list of the 10 summer makeup items you need to get your hands on STAT. Each of these products is only available at Ulta Beauty—so you won’t find them anywhere else. Call us clairvoyant, but we have a strong feeling you’re about to see these summer beauty essentials absolutely everywhere.


Magic Extension 5mm Fibre Mascara

Never sweat false lash application again. MAC’s new Magic Extension Mascara can stretch the look of even the shortest lashes thanks to the five millimeter-long fibers packed into the formula. The sculpted brush evenly sweeps the mascara onto each lash to impart major volume and a fluttery effect, while MAC’s Crystal Elixir Powder imparts a blacker-than-black color payoff.


Juice Infused Lip Oil

Ulta Beauty Collection


Consider these vitamin E-packed oils the tall glass of fresh-squeezed “juice” your lips are craving. Each of these punchy hues is made with an antioxidant-rich formula that works to soothe, hydrate, and impart a smoother finish.


Filter Effect Soft-Focus Foundation

This foundation (available in 40 shades) is packed with skincare ingredients like hyaluronic acid, glycerin, and vitamin E to keep your complexion nourished, while the blurring technology helps to minimize the appearance of any uneven areas or imperfections. The best part? It’s sweat-proof and waterproof.


What’s My Line? Longwear Eyeliner

Florence by Mills


Hop on the graphic liner trend without the intimidation factor. This creamy, budge-proof formula glides on with ease, delivering a saturated stroke of color that lasts up to 12 hours. Thanks to the handy tapered finger grip, you’ll be able to draw more even, precise lines than you can with a regular pencil. Plus, it’s available in five shades—from soft pastels to jet black.


California Kissin’ ColorBalm Moisturizing Lip Balm

Benefit Cosmetics


Benefit’s cushiony balm is here to replace the old product stash collecting dust in the bottom of your makeup bag. Infused with wild mango butter and a generous amount of pigment, this formula delivers a saturated finish with a side of hydration. It’s the perfect product to reintroduce your lips to the world after ages behind a mask.


The Zulu Eyeshadow Palette

Juvia’s Place


With this high-impact palette in hand, summer ’21 is already looking extremely bright. This mix of vivid mattes and Day-Glo metallics deliver ultra-saturated color in a single sweep, allowing you to make a major impact.


Shine Loud Vegan High Shine Long-Lasting Liquid Lipstick

NYX Professional Makeup


Sweep on an intense, long-lasting lip color that won’t smudge or bleed come peak humidity or high water. Start by swiping on the rich, pigmented color to lay down your base, then add the clear coat on top to lock your hue into place. Thanks to ingredients like vitamin E, macadamia seed oil, and jojoba seed oil, your lips will feel hydrated and comfortable—not sticky or dry.


Shape Tape Concealer

This full-coverage concealer is a cult favorite for a reason—just a little goes a very long way to conceal imperfections and brighten under eyes without smearing, creasing, or flaking. The versatile formula allows you to choose your own adventure to create a natural finish, a full-on beat, and just about everything in between.


Bronze & Blushing Duo

Jaclyn Cosmetics


Kick your summer glow up a notch with this dynamic duo. These creamy, blendable powders work in tandem to simultaneously create a sun-kissed finish and radiant flush. Each of the complementary hues are specifically designed to work with your undertones to ensure a flattering glow.


High Tide Eyeshadow Palette



Make it a beach day every day with ColourPop’s new High Tide Eyeshadow Palette. Packed with a handful of blue-green pastels and deep aquas in both matte and shimmer finishes, these pigmented formulas allow you to go full mermaid. Don’t mind if we do.

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